Better, Smarter, Richer by Jackie B
DO WHAT YOU LOVE! — THRIVE FINANCIALLY.
In order to charge what you are really worth, make sure your clients value what you do. Sounds simple right? But actually it is more complex than that. How do you make sure people value your product or service? Well, first of all, be really good at it. Do an outstanding job and tie up Read More …
Here at Better, Smarter, Richer, we talk a lot about passion. Why does it matter that you’re passionate about your business? Because when we are working in our passion, our clients get our best. When we give our best we can charge a premium price. When we charge premium price we can do all the Read More …
The freedom that comes from being one’s own boss is for many an irresistible lure. But the question remains, how do you know when the time is right to strike out on your own, and where can you find good information on how to go about starting your own successful business? The answer to these Read More …
Sometimes I get this question: “What can I do if I need money now and I cannot sell my work/projects/service?” I say, it is possibly time to regroup. One of the best ways to regroup is to call upon the people who know you, love your work, and have been past clients. This group of Read More …
The other day I learned that my piece Encore Entrepreneurs Fill Gaps and Their Pockets was published by Next Avenue. Needless to say, I was delighted; being in the company of the experts at Next Avenue is true honor. Next Avenue is a PBS website designed to reach America’s booming 50+ population as they plan for Read More …
In the business world, we talk a lot about growth. Usually we don’t think of it as something that needs to be defined. Growth means getting bigger, and EVERYONE wants their business to get bigger, right? We want more sales, more customers, more page views…more more more of everything! The problem is that a standard Read More …
Why does it matter that you’re able to articulate your unique value proposition? Because words matter. And clear words are ones that will be remembered by those with whom you network. When you have it “right,” your words will resonate with people; they will also remember who you are and what you offer, and they Read More …
By Guest Blogger Susan Taylor of Imagine Productions A note from Jackie: Many solos are terrified of presenting themselves to the world; for them, there is nothing scarier than standing up in front of a full auditorium and talking about what makes their business special. Forget about the auditorium! Some of my clients can barely stand to talk Read More …
A note from Jackie: A few weeks ago I had the pleasure of chatting with Joshua Waldman of Career Enlightenment on one of my BSR Broadcasts. Joshua is the author of Job Searching with Social Media for Dummies. Social media “laziness” is a huge problem, whether you’re hunting for JOBS as an employee or for WORK as a Read More …
A note from Jackie: I was delighted to have Cindy Cooper of Portland State University’s Impact Entrepreneur program on one of my recent BSR Broadcasts. She and her team at Impact Entrepreneurs will be providing a series of guest posts over the coming weeks, and I am so grateful to be able to feature some Read More …
